Modern Back
Email Marketing
Goals of the project: Conversion-Focused Email Templates: Automated Flow Design for Health Products
Designed email flow templates for The Modern Back wellness brand. Built modular email system for automated lifecycle campaigns—welcome series, abandoned cart, post-purchase, and promotional flows.
Created brand-aligned templates with animated GIF social proof elements to boost credibility and engagement. Templates optimized for mobile-first readability and clear CTAs to drive conversions throughout the customer journey.